Magento 2 Analytics
Undertaking marketing and sales campaigns without analytics is a waste of time and money. Magento Analytics by Exto is a free extension that enables businesses to make data-driven decisions based on verifiable data.
Its advanced BI reports and insightful dashboards gather key metrics and data, presenting them in a clear and accessible manner. This enables accurate analysis and interpretation, forming the basis of effective decision making.
This is a FREE product.
Analyze All Aspects of Your Sales
According to a Bain & Company study, businesses that implement analytics are five times more likely to make faster decisions. You can understand your performance at a glance with Exto Analytics dashboards, which reflect all the key figures in one place:
- Complete overview of sales revenues to track your performance changes
- Abandoned carts to analyze which triggers customers require to complete a purchase
- Fluctuations in the average order value to improve your marketing and pricing strategy
- Number of orders to calculate if the repeat purchase rate is growing
- Amount of signups to measure the flow of new clients
Never Be Away from Your Business
The mobile dashboard can inform you anytime, anywhere, in real time.
Compare Any Two Time Periods on the Same Data View
Are we growing compared to the last year or the last month? Which areas are we vulnerable in and what are our strong points? This is how to find the answer.
Analyze Specific Dimensions in a Separate View
More than 60% of consumers leave carts without purchasing. Segment the data by store view, order status and date, and immediately get deeper insights into each store’s effectiveness.
You can determine the pain points in the order processing procedure, monitor timely updates of the product line or analyze performance during a specified time frame.
Find Low Performers or Bestsellers
Identify top or lowest performing products, or narrow down the view to particular products of interest, and make timely changes in your marketing strategy.
For instance, determine the top 25 percent of products generating the bulk of revenue and set a remarketing campaign or issue reward points for purchasing the target products.
Quickly navigate through the items with the product selection suggestions feature.
Define Which Products’ Characteristics Contribute to the Ultimate Order Decision
Process an advanced “Sales by Attribute” report and analyze your products by category, manufacturer, brand, color, size, or any other perspective. Thus you can identify purchasing trends and growth opportunities, and stay one step ahead of customers’ expectations.
Conduct a Deep Product Analysis
Analyze specific products within a “Sales by Product” report. You may apply filters by product name or a stock keeping unit and get into deep details of every store item: how many items were sold during a selected time frame, the total discounts provided, the amount of refunds, total profit, and more.
Have a sales performance report at a glance and instantly unravel the key trouble issues, powerful competitive advantages, and keep track of the implemented modifications.
Explore Your Data in Real-Time
Once Magento business intelligence and analytics by Exto is installed, all the previous and current data is automatically pulled together, and a desktop or mobile dashboard is ready for immediate real-time use.
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